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SWL’s CCX – the future of Customer EngagementCCX from SWL - the future of customer engagement

CCX – Continuous Customer Experience


  • CCX is Special – it’s the Next Generation of Customer Feedback Solutions.

  • CCX is designed for Retailers.

  • CCX listens to the Customer voice.

  • CCX ensures Retailers can make effective operational change.

  • CCX enables Continuous Improvement to the Customer Shopping Experience.

This is a direct, real-time interface between you and the customer, that instantly captures his or her feedback right at the heart of the store. Please watch this space for more information on the launch of CCX.

CCX has significant benefits over Mystery Shopper, and Smiley face feedback approaches. Some standout highlights are:


  • It gives instant and continuous reach to thousands of store customers every week – it’s not a snapshot in time, like Mystery Shopper
  • It captures ALL types of Customers, those loyal to the brand, plus neutral customers, achieving a truly, representative sample
  • It gains actionable, real-time insight of customer’s thoughts about your service delivery, which you can interrogate through instant, mobile reporting with dynamic drill down from estate to store
  • It also facilitates store cohort analysis, enabling timely, informed decision making on focussed operational areas of interest
  • It is the ideal solution for understanding new operational initiatives and confirms your hypotheses with focused customer campaigns
  • It is very agile – you can target surveys by store, area or by characteristics, published at a specific date and time aligned to the retail calendar.
  • With Head Office remote management, with CCX you can effect change immediately with no service interruption to the customer or store team.



SWL’s CCX solution is the future of Retail Customer engagement. It enables the imperative understanding of your Customer’s shopping experience, continuously, every day.

Informed with data-fact, retailers can safely implement change, with the customer at the heart of every decision.


Talk to SWL today about your specific application, and discuss how CCX can transform your customer engagement.

Call us on +44 (0)1527 895 020, or email the SWL team using the form below.

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