Press Release
VisionR, a pioneering in-store shopper insights solution provider, and SWL Group International, a specialist in Retail Productivity & Service Improvement, are thrilled to announce an exciting new partnership. As part of this collaboration, SWL Group International has become the Enterprise Delivery Partner for VisionR Technology in the UK, and globally for SPAR International.
This strategic alliance is set to revolutionise the retail sector by integrating VisionR’s advanced AI-powered insights with SWL’s expertise in retail productivity and service improvement. Together, the two companies will offer comprehensive solutions that enhance store operations, boost sales, and significantly improve customer experience.
VisionR: Pioneering Shopper Insights
Founded in 2017, VisionR has swiftly established itself as a leader in providing in-store shopper insights. The company’s flagship product, The Scout©, is an AI-powered smart camera that delivers detailed analyses of shopper profiles, preferences, and spending habits. VisionR’s technology empowers retailers to make data-driven decisions, resulting in higher sales volumes and improved customer satisfaction. VisionR’s solutions are used across various sectors, including Fashion, Pet, Furniture, Electronics, Hardware, and Quick Service Restaurants.
SWL Group International: Leaders in Retail Productivity
Founded in 1990, SWL Group International is renowned for its expertise in productivity and customer experience. The company provides a wide range of solutions, including services, applications, knowledge, business, and operational transformation. Over 30+ years, SWL has acted as trusted advisors for service-oriented organisations, working with leading retailers such as Tesco, Sainsbury’s, Argos, M&S, and SPAR International.
Engagements with SWL deliver a suite of benefits, including improved service and sales, increased customer loyalty and retention, and greater operational efficiency. SWL’s focus extends to all touchpoints of the customer journey, from service design, labour planning, and optimisation to customer experience and analytics.
A Synergistic Partnership
The partnership between VisionR and SWL Group International will harness the strengths of both organisations to offer unparalleled benefits to service oriented organisations. SWL’s established reputation and extensive network in the retail industry make it the ideal partner to deliver VisionR’s cutting-edge technology. Service oriented organisations will have access to VisionR’s sophisticated insights, enabling them to optimise store layouts, tailor marketing strategies, and enhance the experience for their customers.
Benefits of the Partnership
- Superior Customer Experience: The integration of VisionR’s insights with SWL’s CX solutions will enable retailers to offer more personalised and engaging shopping experiences.
- Improved Operations: By combining VisionR’s technology with SWL’s expertise, retailers can streamline operations, reduce inefficiencies, and achieve better productivity.
- Enhanced Data & Insights: Retailers will gain access to real-time, actionable data on shopper behaviour, helping them to understand customer needs better and drive sales.
I am thrilled about our partnership with SWL Group International. Our goal from day one has been to empower retailers with the actionable insights they need to drive brick and mortar success. We believe that the best way for us to achieve this is by combining our cutting-edge technology with SWL’s 30+ years of retail knowledge and expertise. With our combined strengths, we will ensure that enterprise retailers continue to thrive in today’s competitive market.
Oran Mulvey – Founder of VisionR
This is a very exciting collaboration that delivers unbelievable benefits to Retailers on their greatest mystery – the ‘in-store Customer’ and their ‘shopping habits’. With VisionR’s ground-breaking technology PLUS SWL’s unrivalled knowledge of Retail and Efficiency improvement – Retail Executives will now have new insights, data and actionable knowledge to take their Enterprise performance to a whole new level.
Matthew Buckley – CEO of SWL Group International Ltd